Pre-Olympic Destination Marketing: Hong Kong lured with humour
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1 October, 2009, 8:02 pm
Filed under: media, travel/hospitality | Tags: asia business travel, attracting business travelers, destination marketing, destination marketing organization, destination marketing organizations, international destination marketing, london 2010 olympics media buying, luxury destination marketing, olympics marketing, travel advertising, travel marketing
Filed under: media, travel/hospitality | Tags: asia business travel, attracting business travelers, destination marketing, destination marketing organization, destination marketing organizations, international destination marketing, london 2010 olympics media buying, luxury destination marketing, olympics marketing, travel advertising, travel marketing
Here’s a great commercial for Hong Kong Tourism from waaay back in 2008 when HK co-hosted the Olympics, and its Equestrian Events. Featuring Jackie Chan, the spot is more enough to entice anyone – man or horse – to visit HK.
With the London Olympics on the horizon, it won’t be long before we begin seeing the best and brightest UK creative shops touting London’s many tourist offerings, no doubt with humour and aplomb!
It’s that time of year again! In anticipation of World Travel Mart in London, we’re taking a walk down destination marketing memory lane with some favourite vintage and current DMO creative. If your DMO or DVB has a video you’d like us to post, send it along between now and 11/9!
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