Filed under: Real Estate | Tags: Behavioural targeting, media, online advertising, social media
FT.com / Companies / Media & internet – Gannett downbeat about prospects Newspaper giant braces for housing boom backlash as print dollars dry up: “The biggest culprit was a 14 per cent decline in advertising in Gannett’s publishing division. The worst-hit sectors continued to be classified advertisements for property at Gannett.
Much ado about Behavioural Targeting: NYTimes + Linked In The FT covers the NYTimes/LinkedIn partnership in the works, and takes an all-too-suspicious look at the Times’ efforts to use user profile data to target industry-relevant content to users.
FT.com / World – UK businessman wins Facebook libel case Major news in the social media spectre; but is the outcome just UK libel law favoring the prosecution (burden of proof lies with the defense, not those charging the case), or will Facebook commence a global crackdown in college humour on the site?
