Criterion Global: International Media Buying Blog


CG Digest: McKinsey & Co. on Social Media, and more positive luxury news!
30 July, 2008, 6:31 pm
Filed under: Real Estate | Tags: ,
Building the Web 2.0 Enterprise: McKinsey Global Survey Results

McKinsey & Co. Releases its second annual survey on big business use of Web 2.0 strategy.

LVMH Delivers Excellent Results in the First Half of 2008 – MarketWatch
More positive news from the luxury market sector: LVMH still on solid footing.

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CG Digest: Travel Marketing Online, + Social Media News
29 July, 2008, 6:31 pm
Filed under: Real Estate | Tags: , ,
MediaPost Publications – Online Promotions Heat Up Travel Sites
Travel marketing gets crafty with online campaigns offering memorable deals, for a limited time only.
Social Marketing Limited By Advertiser Confusion
The latest coverage on how many media experts are talking the talk on social media…but not walking the walk. Obstacles in social media such as tailoring marketing strategy to fit the particular offerings of each and every site, make social media marketing difficult for the new or uninitiated.
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CG Digest: Positive WSJ Weekend News on Luxury Marketing; NZ Credit Market Report; + Johnson’s Luxury Liberian Resort
29 July, 2008, 8:31 am
Filed under: Real Estate | Tags: , , ,

Luxury Goods Weathering Economic Woes in U.S. – WSJ.com Positive news on the luxury marketing front: the WSJ Weekend edition reported luxury goods are still strong, as Hermes reports global earnings up 12%, and Richemont positive gains as well.

Stuff it – it’s back to the mattress – Opinion: views on the news on Stuff.co.nz Shaky credit markets create dubious sentiment in the New Zealand property and luxury property markets that both began 2008 appearing robust.

Was that Libya or Liberia? BET founder Robert L. Johnson announces his plans to launch a top-notch luxury hotel in Liberia, in efforts to bring stability and tourism to the region. Criterion Global’s input: financiers ought to reserve their hard-to-find capital in these turbulent times for development along the lovely coast of Libya…

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Russian Luxury Market Booms
25 July, 2008, 6:31 pm
Filed under: Real Estate | Tags: ,

RussiaToday : Luxury apartment market  booms as wealthy invest in bricks and mortar
Experts say developers of elite real estate enjoy margins of up to 80% by capitalizing on a tycoon’s mentality. Ekaterina Thain, Director of the Luxury Real Estate department at Knight Frank says this leads them to Moscow.

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CG Media Digest: Print media takes a tumble, Behavioural Targeting Imbroglio with NYTimes, + the result of the Facebook libel case
21 July, 2008, 6:31 pm
Filed under: Real Estate | Tags: , , ,

FT.com / Companies / Media & internet – Gannett downbeat about prospects Newspaper giant braces for housing boom backlash as print dollars dry up: “The biggest culprit was a 14 per cent decline in advertising in Gannett’s publishing division. The worst-hit sectors continued to be classified advertisements for property at Gannett.

Much ado about Behavioural Targeting: NYTimes + Linked In The FT covers the NYTimes/LinkedIn partnership in the works, and takes an all-too-suspicious look at the Times’ efforts to use user profile data to target industry-relevant content to users.

FT.com / World – UK businessman wins Facebook libel case Major news in the social media spectre; but is the outcome just UK libel law favoring the prosecution (burden of proof lies with the defense, not those charging the case), or will Facebook commence a global crackdown in college humour on the site?

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Bangkok Resort Market | From Russia –With Cash
15 July, 2008, 6:32 pm
Filed under: Real Estate | Tags: , , ,

Bangkok Post | Business news | Resort property market builds on firm foundation
DAVID SIMISTER gives an excellent market analysis of the Bangkok resort property market, its history, and what he expects for the future of resort development in Phuket and Samui.

From Russia — With Cash | WSJ weekend reports No great shocker: the new foreign buyer making American developers salivate is the brand loving, oil rich Russian. This comes months after Criterion Global predicted Russian buyers would increase as a percentage of foreign buyers in Europe and the US, and published a white paper on marketing to this hard-to-catch buyer, entitled “Russian Property Investment: Capitalizing on Global Trends and Targeted Media.”

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A Look at the New China
14 July, 2008, 6:37 pm
Filed under: Real Estate | Tags: ,

Architecture – In Changing Face of Beijing, a Look at the New China – NYTimes.com
From this Sunday’s NYTimes: Beijing’s emerging skyline and new dimension, punctuated by Norman Foster.

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CG Digest: Ski Resorts, French Property
10 July, 2008, 6:32 pm
Filed under: Real Estate | Tags: ,
Case study of a ski town sideswiped by the market as backing fell through for Tamarack, just as sales began to slow. Anatomy of a resort gone wrong.

FT.com / World News: French property boom set to stall
Et tu, Paris? Sales slip in France as well, though less than elsewhere

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CG Digest: US wooing Brits, Bang & Olufsen diversifies to licensing deals, and Savills’ Grim Europe Report
9 July, 2008, 6:32 pm
Filed under: Real Estate | Tags: , , ,
FT.com / World / US makes its pitch to British holidaymakers
There’s no question the US needs Euro and UK tourism now…but part of the plan is an additional $10 tourist visa charge for every international visitor. What will they do with the money? Create a fund to market to such foreign visitors to entice them back…
FT.com / Companies – International: Bang and Olufsen
Bang & Olufsen shares have suffered this past year, but you’ve got to admire a firm making tremendous gains engaging in licensing partnerships with Samsung, and more recently to the property sector. The Renwick, in New York’s SoHo, will be working with B&O as well as art publisher Taschen to make for a cool project.
FT.com / Property – Property squeeze spreads to Europe, says Savills
Savills‘ report anticipates London home values to slip 25% before year’s end – an ominous report for the US, seeking buyers with GBP assets, as well as Spain, in a crisis of its own, who had looked to the UK in marketing second-home and buy-to-let properties.
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CG Digest: The Dubai next door, Casino Expansion Folding, Green Gadgets, and Spain’s Housing Fiasco
7 July, 2008, 6:33 pm
Filed under: Real Estate | Tags: , , ,
Dubai’s Glitz Goes Global | Newsweek Enterprise | Newsweek.com
“New Dubais” sprout up from dozens of emerging markets
Debt-Laden Casinos Squeezed by Slowdown – WSJ.com
Casino expansion efforts hit hard by a dip in consumer gaming as well as the credit crisis inching in on expansion efforts.
Leave Your Carbon Footprint at the Door – WSJ.com
Japanese model home touts eco-gadgets for G-8 Summit; Air-washing lanudry, etc. Using technological manufacturing prowess, Japan stays at the state-of-the-art for cool eco-friendly finishes.
(more…)
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