Criterion Global: International Media Buying Blog


CG Digest: Behavorial Targeting: The Online Reader: Developers Strapped for Liquid: Mobile Emerges
20 June, 2008, 6:31 pm
Filed under: Real Estate | Tags: , , , , ,
Behavioural targeting | Not necessarily a bad idea | Economist.com
Excellent op-ed piece on pros and cons of behavioural targeting in online advertising, and thoughts on how to win popular consensus/appreciation of this new technology.
Slate Magazine – Lazy Bastards (How we read online)
Notes on how the eye follows the page, and how online media, blogs, and site layouts don’t always follow the right-to-left formula as print media. Important for optimizing any site or blog for thorough reading.
UK: Contractors hit by slow payment
Another sign the credit crunch has fully jumped the pond to the UK, in conjunction with an 8% drop in home prices, property developers seem strapped for cash, and contractors are left in limbo.
Digital Business 2008: Mobile Internet is Taking Off
Mobile is the new technology du jour and long overdue improvements in bandwith are making viable to the West what was once only possible in Japan.
Comments Off